Closed borders are no hindrance for us. A long-standing partner of Kyiv Fashion, fashion-expert Olha Kalashnykova will hold a mini-series of online lectures at the educational platform of the exhibition.
Olha Kalashnykova is a long-standing partner of the International festival of vogue Kyiv Fashion, associate professor of the Costume Design Department of Saint Petersburg Stieglitz State Academy of Art and Design and head of MBA program Fashion Industries & Luxury Goods of a Paris-based Institute Mod’Art International in Saint-Petersburg.
Lecture 1. Balance of offline and online formats in fashion industry on example of website modernization (9 September, 13:00 – 14:00)
Work with graphic designers during preparation of advertising campaign of a new collection, creation of brand style or development of a new website is a difficult question that needs active involvement of both a customer, and a vendor.
In new conditions the need of being present in the Internet is obvious for all entrepreneurs. Individual image, delivery of concept idea and user-friendly navigation – all these questions should be thoroughly considered and correctly communicated to a designer.
At the lecture we will discuss all these details, stages and peculiarities of creative process on the example of the website of official representative office of Paris-based Institute Mod’Art International in Russia – Mod’Art St.Petersburg.
Lecture 2. School uniform: pros and cons. History and modern tendencies (9 September, 15:00 – 16:00)
Being a part of a more general phenomenon in fashion history – a uniform, school uniform has already existed for at least 4 centuries. But even today discussions and disputes about it are still fervent.
During the lecture we will cover evolution of the costume for studying, requirements to clothes for children and teens at schools before, aim and tasks which this uniform had to fulfill.
We will also see how the question of wearing school uniform is solved in other countries today. The lecture will be finished with demonstration and discussion of prospective developments by young fashion designers.
You can listen to the lecture by Olha Kalashnykova at the educational platform of Kyiv Fashion. The lecture will be held in online format.
For those who will not be able to join the lecture, it will be available in Zoom video-conference format, and we will share the link to it a bit later.
Taking into account epidemiological situation cause by COVID19, we would like to inform you that all recommendations of Ministry of Health of Ukraine and UFI to ensure safety of visitors and exhibitors were abode during preparation for the exhibition.
The rules for attending of the exhibition are available here.
